Messrs. Wardle Bros., Ironmongers, 
Swan Square and Chapel Lane, Burslem.

"For more than half a century an active part in the local commercial community has been taken by Messrs. Wardle Bros., the well-known, ironmongers of Swan Square, who hold a prominent place among the leading representative business houses in Burslem, and do a very large business in all branches of the trade. 

Messrs. Wardle Bros. who first established the business which they have always conducted with, such eminent success just fifty years ago, occupy promises of considerable extent situated in a first rate position for the purposes of the trade in Swan Square, and indeed the establishment is much larger in dimensions than would appear from the outside on account of the great depth to which it extends at the rear. 

The stock is varied and includes a complete assortment of all kinds of articles coming under the heading of general ironmongery, as well as furnishing ironmongery of every description, and such articles as mangles, Rippingille's oil stoves, lamps in great variety, etc., and all sorts of labour-saving contrivances. Tools of all sorts for carpenters, joiners, and other trades form an important feature of the business, and a complete assortment of builders' ironmongery, wire work, and chaff cutters is also constantly called into requisition, while a further useful department contains abundant supplies of oils, colours, varnishes, and similar goods. 

Messrs. Wardle Bros, have a very favourable reputation for tho superior quality of all the articles stocked in their establishment, and their reliability in case of need arising for a very comprehensive range of goods. They are regarded as a house of the foremost standing, and greatly looked up to by their business connections and follow townsmen."

from..... 
A descriptive account of The Potteries (illustrated)
1893 advertising and trade journal.