Wild Bros

Wild Bros

Location and period of operation:

Wild Bros

Longton

1904

1927

China manufacturer operating at the Edensor and Salisbury Crown China Works, Longton, Stoke-on-Trent, England.

In 1904 Thomas Clarke Wild and his brothers James Shelley and Herbert Augustus Wild purchased the business of Adderley & Lawson and formed Wild Bros. to manufacture lower priced china tea ware.
In October 1907 Herbert Augustus Wild retired from the business.
In October 1916 Thomas Clarke Wild retired and the business was then run by James Shelley Wild alone.
In 1922 the company was a Listed Exhibitor at the British Industries Fair. Manufacturers of Decorated Tea and Breakfast Sets; Stock Lines in China; Decorated Articles for the Electro-plate Trade. (Stand No. G.9)

Associated company: Thomas C Wild

Suceeded by: Salisbury Crown China Co.

London Gazette
October 11, 1907

notice of the retirement of Herbert Augustus Wild

London Gazette
October 13, 1916

notice of the retirement of Thomas Clarke Wild

Wild Bros., China Manufacturers
Edensor Road, Longton
from..... 1907 Staffordshire Sentinel
'Business Reference Guide to The Potteries, Newcastle & District'

Wild Bros Plate in the Evelyn pattern

cup & saucer in the OSTEND pattern

tea set in the TYNE pattern

the JSW initials stand for James Shelley Wild
who ran the business on his own from 1916

this style of mark was in use from c.1922-27

Initials and Marks used on ware for identification:

marks often include a crown
as a printed or impressed mark

W BROS

W Bs
L

[L is for LONGTON]

J S W

WBs
L

'IDEAL' is the pattern name

'L' is for Longton which is the town where the
works were located

1904 - 1916

W BROS

'MONA' is the pattern name

1904 - 1916

JSW
marks often included the pattern name

c.1922 - 27

Salisbury Crown China Works

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Questions, comments, contributions? email: Steve Birks