The
threat
Stoke-on-Trent City
Council recently published its budget proposals for the next couple of
years. One of these reads as follows "Restructure and review the
Museums, Culture and Tourism services and associated teams to provide an
overall structure that can manage museums and cultural activity and
promote this as part of the tourism offer. ...." (my emphasis).
More detail is also given ".... - a review of the operating model
at Gladstone Pottery Museum, there will be fewer hands-on activities for
visitors but more space will be provided for self-employed artists to
work".
The proposals would
involve the museum’s demonstrators becoming self-employed - a
ludicrous idea as they all only work part-time. It has also been
suggested that individual craft potters could work for themselves at
the museum. They would, obviously, be working for themselves and have
their own production targets and would have no time to chat with
visitors and there would be no ‘hand-on’ activities.
If this were to come
about it seems very unlikely that visitor numbers would be maintained
and there would obviously be loss of income from admissions, have-a-go
charges, as well as museum shop and cafe sales. There is an obvious risk
that, should the savings not be possible, the museum would close. There
are now hints that equivalent savings could be made elsewhere in
Gladstone’ budget, but the possibility of this being possible seems
remote to say the least.
Given the City
Council’s often-repeated statement of its support for local tourism,
a budget change potentially leading to closure of one of the best and
most widely-known attractions seems a strange suggestion to make.
Logically, one would have expected more support for the museum in
order to boost visitor numbers- and income - not less !
About Gladstone
For over 200 years the
Stoke-on-Trent area has been so dominant in the production of ceramics
that it was often known as "The Potteries". Gladstone was
created to preserve a typical small 19th century ‘pot-bank’ (pottery
factory) with a complete collection of buildings and bottle ovens to
show visitors how such wonderful products were produced by the very
skilled local workforce.
While the Potteries
Museum in Hanley has the world’s greatest collection of ceramics
produced in the area, Gladstone’s aim - as a ‘working musuem’ -
has always been to show how these products were manufactured and
especially the way of life of the Victorian pottery worker - the two
museums therefore compliment each other.
Apart from its unique
buildings, it is the people who actually make the museum a unique
place to visit. A variety of demonstrations are given every day -
throwing, casting, ceramic flower-making and decoration and visitors
have the opportunity to ‘have a go’ themselves under the expert
and patient guidance of the friendly demonstrators. Many a family
leaves the museum clutching the treasures which they have made during
their visit. Unlike many museums, Gladstone’s demonstrators are not
doing piecework, where every lost minute reduces their income, so they
are always able to talk to visitors and answer their questions.
The well-known tourism
site TripAdvisor has posted 176 reviews of Gladstone and 171 of these
rate the museum as either "excellent" (132) or "very
good" (39). Many of the reviews compliment the museum’s
demonstrators - sometimes by name. I can do no better than quote from a
visitor review in August "... The staff are the museums biggest
asset who were all friendly and enthusiastic. ....."
Over the years
Gladstone has won many awards - including Museum of the Year - and this
year it has been awarded a TripAdvisor ‘Certificate of
Excellence" and it is currently rated as the top visitor attraction
in the whole of Stoke-on-Trent. It also recently won the public online
vote for Enjoy Staffordshire Tourism’s ‘small visitor attraction of
the year’ and also the Heritage Education Trust’s Sandford award for
its educational activities.
Gladstone is also
probably the most-used image of the area in both newspapers, magazines
and on television.
How you can help
The time available to
act is short - the consultation period on the proposed budget ends
on Friday 20th December - so if you wish to help save the museum,
please act quickly !
Comments
can be submitted to the City Council by email to ‘budget2014@stoke.gov.uk’.
Councillor
Adrian Knapper is the City Council cabinet member responsible for
museums, so I suggest that you also copy your comments to him
(adrian.knapper@stoke.gov.uk) so that he is aware of your views.
If you do submit
comments by e-mail, I would be grateful if you could also send me a
copy of your message so that I can judge how things are going : my
e-mail address is ‘phil@philrowley.plus.com’. If you don’t have
access to e-mail, comments can also be submitted in writing to Budget
2014, Freepost Our City - no stamp is necessary in the UK.
If you have visited
Gladstone as an individual or as party of a family group, please
include your comments on the museum demonstrators and whether you
enjoyed ‘have a go’ activities. Please also indicate whether you
would have visited the museum if there were no demonstrators and no
possibility to ‘have a go’.
If you visited with a
group, could you please indicate what the group as a whole thought of
the museum demonstrators and please also indicate whether the group
would have visited the museum
if there had been no
demonstrations to see. Please feel free to copy this document to other
group members so that they can submit their comments !
If you are submitting
comments from outside the UK, could you please include the town and
country from which you are writing.
The City Council has
encouraged anyone submitting comments on the budget proposals to make
alternative suggestions and savings ideas.
I can suggest several
alternatives to the cuts at Gladstone. The City Council’s own
figures estimate extra expenditure of over £5M on building its
proposed new civic offices - to which many local residents object. Two
City Council owned venues - the Regent Theatre and the Victoria Hall -
receive annual operating subsidies from the council - these have grown
from a total of £100k in 2000 to £626k in 2012/13 - I think that it’s
time that both faced their share of the pain being handed out to
everyone else in the budget.
If you know anyone
else who might be interested in offering their support for Gladstone -
whether an individual, family, club / society or school which has
visited the museum, you don’t need to seek my permission to pass on
copies of this document - I positively encourage you to do so !
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