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Once upon a time, it seemed that all you needed to advertise your business was a prominently visible brick wall, a generous amount of paint, and a talented sign painter.  
Throughout the area, these painted wall advertisements provided a great variety of different products to those who observed them, from local brewers, retailers and potters to nationally advertised products.  
In time, however, the use of painted wall advertisements diminished, as cheaper and renewable methods of outdoor advertisements, such as billboards became more prevalent.

These are now being painted over, fading or the buildings demolished and most of the products and businesses they advertise are no longer in business- this is a record of a few around the Stoke-on-Trent area.

click on the photos for more details...

Medina & Knobes Pianos Glebe Street, Stoke	Brewery Street, Hanley	Parkers Fine Ales sign in Seaford Street, Shelton	Ice Delivered Daily - Ashford Street, Shelton
Brown & Walker Pawnbrokers in King Street, Fenton	'Crescent Pottery' - Stoke	Corner of Victoria Road and William Street, Fenton	W. H. Povey, Wholesale & Retail Tobacconists
Hercules  The modern cycle	Joules Premier	Tom Foster & Sons Ltd - Builders & Contractors	A. Edwards - Egg & Butter [merchant]

updated: 10 Jan 2003