The Winterton Pottery (Longton) Ltd






 

Location and period of operation:

The Winterton Pottery (Longton) Ltd

Longton

1927

1954

 

Earthenware manufacture in Longton, Stoke-on-Trent - Winterton Pottery manufactured dinner and tea sets and allso produced cellulose decorated art ware. 

  • The factory was situated on the High Street (now Uttoxeter Road), Longton. The pottery was closed in 1941 under the Wartime Concentration Scheme and its production was absorbed by Cartwright & Edwards. 

  • The works were reopened in 1946. Mr J K Lowndes was the Managing Director.

  • Around 1948-50 Mr Gerald Wood (of Arthur Wood & Son) became a partner. 

  • About this time the business was sold to the Keele Street Pottery Group.

  • Manufacturing appeared to cease at the Winterton Pottery around 1954. In 1962 Winterton were refered to as a 'non-manufacturing unit' of Staffordshire Potteries (Holdings) Ltd - the sucessors to Keele Street Pottery Group. 

 



teaset - Royal Winterton

 


Royal
"WINTERTON"
Longton
Made in England

c. 1949-54 

 

 

 


mug produced to commemorate the coronation
of Queen Elizabeth II 
June 2nd 1953

 


Winterton
England

 


platter in the 'EXOTIC' pattern

 


"WINTERTON"
Ware
Longton
Made in England

c. 1949-54 

 

 

 

Marks used on ware for identification:

WINTERTON

Often a crown is associated with 
the mark

 

BLUESTONE
WARE

used on Art Ware 

c. 1939-41 

 

 


Winterton
Ware
England

c.1927-41

 


Winterton
Ware
Made in
England
S S & Co

c.1927-41

some ware appears with S S & Co
these may be the initials of a distributor
or agent

 

"WINTERTON"
Longton
Made in England
B		 Winterton
Ware
B
England

ware marked with 'B' was produced under the Wartime Concentration Scheme 
the Winterton factory was closed under this scheme from 1941-46

 c.1947-52

 


Winterton
Made in
England

c.1947-54

 

"WINTERTON"
Longton
Made in England		 "WINTERTON"
Longton
England

marks with Winterton in quotation marks
c. 1949-54 

 


from: Pottery Gazette & Glass Trade Review Reference Book Directory, 1947

- click the map for more details -

40 Chapmans, Longton, Ltd.

41 Winterton Pottery (Longton), Ltd.

42 Royal Albion China Co.

43 Hammersley & Co. (Longton), Ltd.

44 Doric China Co.



1953 map showing Winterton Pottery 

 



1947 photo showing Winterton Pottery on the High Street, Longton, Stoke-on-Trent
adjacent to the Church of St. James the Less

photo: Britain from Above 

 


Winterton Earthenware Manufacturers 

The Winterton Pottery was earlier
occupied by Sherlock, Smith & Co

Questions, comments, contributions?  email: Steve Birks